More and more people are getting local news on mobile devices like iPhones, Droids and iPads, and that trend is accelerating. Those who get local news on mobile devices are also opinion leaders.

They’re optimistic. They’re connected. They talk to a lot of other people. And that’s why PR needs to go mobile.

The State of the Media 2011 report report has interesting number about mobile news consumers — of all ages — versus non-consumers. Learn why mobile news consumers are opinion leaders and why they are an audience that everybody will want to reach.